On Monday (09/02/15), we had a course trip to London. We started off in Covent Garden, where we went to a few make-up boutiques for demo's, to get advice and opinions on products, and to learn more about the individual brands that we have chosen to study.
Luckily my chosen brand, Urban Decay, offered to give us a make-up demonstration. The demo was really interesting and allowed me to learn even more about the brand as a whole. Danielle, a senior make-up artist for UD, lead the demo and showed us how to create a dramatic cut-crease with bold brows and lips. As she was applying the make-up, she talked though the products she was using, the best way to apply them and which brushes worked best for different parts of the application process. Danielle made sure to tell us, when creating a strong eye look, to complete the eyes before applying your base products. By doing so, this will stop any fall out from the dark shadows or liner being smudged onto your foundation.
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| Danielles Finished Look |
After the demo, we had a Q&A, she was really helpful when answering questions about the brand and gave us a real insight into the heart of Urban Decay. With the help of Danielle, I am now able to write various blog posts with in depth information about Urban Decay as a brand and their products.
What is Urban Decays signature look?
There are three signature looks, us girls that work at Urban Decay usually fall into one of these categories. These catergories are fun, feminine and dangerous. I definitely fall into the Dangerous category, I love my drag make-up and experimenting with dark, vampy colour and sharp lines.
Do the nail varnish sets release in the UK?
Very rarely, they released some sets in House of Fraser a while ago but I think that's it. They only really release Limited Edition sets in the UK, as they don't sell as well here as they do in the US.
What are your staple products for the everyday make-up bag?
The Naked Palettes are a must for every make-up lover, they last ages. I've had my Naked 2 Palette for nearly two years now and I'm only just hitting pan on some of the shadows. The eye primer and setting sprays are also amazing.
If you could release any products for Urban Decay, what would they be?
Big things are happening for Urban Decay this summer, we are realising our Summer Collection very soon. I can't say much about it, but it will change the brand in a big way. All I can say is that a lot of the product will revolve around lips and cheeks, so take from that what you like! If I was creative director, I'd bring out a whole new range of matte shadows because the ones we have already are amazing and so versatile, so having more would be great!
What is Urban Decay's most versatile product?
The Naked Basics Palettes are my absolute favourite, you can use them for anything from brows, to eyes and even highlighting.
What is Urban Decays signature look?
There are three signature looks, us girls that work at Urban Decay usually fall into one of these categories. These catergories are fun, feminine and dangerous. I definitely fall into the Dangerous category, I love my drag make-up and experimenting with dark, vampy colour and sharp lines.
Do the nail varnish sets release in the UK?
Very rarely, they released some sets in House of Fraser a while ago but I think that's it. They only really release Limited Edition sets in the UK, as they don't sell as well here as they do in the US.
What are your staple products for the everyday make-up bag?
The Naked Palettes are a must for every make-up lover, they last ages. I've had my Naked 2 Palette for nearly two years now and I'm only just hitting pan on some of the shadows. The eye primer and setting sprays are also amazing.
If you could release any products for Urban Decay, what would they be?
Big things are happening for Urban Decay this summer, we are realising our Summer Collection very soon. I can't say much about it, but it will change the brand in a big way. All I can say is that a lot of the product will revolve around lips and cheeks, so take from that what you like! If I was creative director, I'd bring out a whole new range of matte shadows because the ones we have already are amazing and so versatile, so having more would be great!
What is Urban Decay's most versatile product?
The Naked Basics Palettes are my absolute favourite, you can use them for anything from brows, to eyes and even highlighting.

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